A new beer designed by students at Glyndŵr University has been produced and bottled
A one-off batch of beer designed by students from Glyndŵr University has been produced and bottled.
Five students visited the Brewdog brewery, Scotland, to see their creation, a small batch ale called 1412, brought to life.
1412 was dreamt up by the students as part of a competition to celebrate Global Entrepreneurship Week.
The competition challenged students to design a concept for a new beer to promote the university, including suggestions for flavouring, packaging and branding. It was judged by Brewdog founder, James Watt, who offered to design the beer as part of the winners’ prize.
Mark Scott, Michelle Roberts, Qingyun Hu, Yz Wez and Phillip Chan, design and media students studying at Glyndŵr University, spent a day in Fraserburgh, home of the Brewdog brewery, witnessing how a beer is created from idea to bottle.
Mark Scott, said: “It was such an amazing trip, definitely one of the best experiences I’ve had at university. Visiting a brewery was quite a unique example of learning about the workings of a successful business and it’s one that will live long in the memory.”
Matthew Draycott, Enterprise Associate at Glyndŵr University, said: “Both the competition and the experience of seeing their own beer being designed has helped to develop the students’ entrepreneurial spirit tremendously.
“Brewdog is a successful independent brewery, started by two friends who spotted an opportunity and a gap in the market. It provided an excellent example to the students as to where their enterprise and innovation might take them when they graduate – as well as introducing them to some of the challenges they might face.”
The beer was launched at the University’s annual Summer Ball.