Dr Arnaz (Ben) Binsardi

Dr Arnaz (Ben) Binsardi
Departmental Research Co-ordinator
a.binsardi@glyndwr.ac.uk
01978 293136

BSc (Hons.), MSc (SUB), Dipl. BA, MBA, MA (ASU, WSU, USA), PhD (Loughborough, UK), PGCE (Wales, UK), MCIM, FHEA (UK)

Overview

Ben has been with Glyndŵr University’s management school since 2003 and is the departmental research co-ordinator, organising research seminars and activities for staff and PhD students. His big challenge is strengthening research within the university in order to make a successful bid for the power to award PhDs by the end of 2012.

"The university has recently been given degree-awarding powers but we don’t have research degree awarding powers, the diploma for PhD students is from the University of Wales so we’re trying to strengthen our research,” he says.

"My responsibility within the Management subject area is trying to achieve that, overseeing the transition from teaching to research. We have to submit a Research Excellence Framework which details the research profiles of individual staff and send it for ranking.

"We want to achieve this by the end of 2012. There’s a lot of good research going on but we’re still growing and developing.

"We want to encourage students to apply for a PhD in any areas of business from marketing to finance."

Ben’s own research concerns the application of business modelling and finance. He looks after 10 PhD students and says applications to study PhDs within the department are on the increase.

Further information

At present, Ben is completing the School’s research projects which focus on:

The areas of “Construction Management and Economics” under the Knowledge Exploitation Fund Technology Transfer Networks (KEF-TTN) with Cardiff University, funded by Welsh Assembly Government (WAG) and DTI (Department for Trade and Industry)
“The Contribution of the Charitable Sector Towards Regional GDP; National Income Accounting Analysis”, funded earlier by European Fund. The initial findings of the research were presented earlier at The International Conference of Welsh Economics Colloquium (WEC), Swansea University.

He is currently working with the Centre for Sustainable Enterprise (CESER), the Centre for Disability Studies (CfDS) and the Centre for Pedagogical Research & Scholarship (CPRS). He is also an active member of Research Degree Committee (RDC) and Glyndwr Research Ethics Committee (GREC).

Ben obtained his first, second and postgraduate degrees from Texas and Wichita, USA. He then undertook a higher research degree and obtained a PhD from Loughborough and a PGCE from Wales. Before joining Glyndŵr University, he undertook a post-doctoral research fellowship at the University of Oxford and the University of Westminster.

He has published several textbooks and research journals in the areas of research methods, marketing and finance in some prominent academic journals such as Marketing Intelligence and Planning, Journal of Management Decision, Financial Research, British Academy of Management Journal and others. Apart from the intra curricula activities, Dr Binsardi is a referee of the Journal of Multicultural Market Research, Finance Quarterly and National Lottery Charity Board.

Ben is a member of learned societies such as the Chartered Institute of Marketing (CIM), a Fellow Member of Learned Society of Economists (FLSE) and a Fellow Member of Learned Society of Higher Education Academy (HEA).

His recent research on "Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects” was awarded the Best Paper award by the prestigious Academy of Marketing (AOM). The longer version of the paper will appear in Qualitative Market Research; An International Journal (Emerald), ISSN: 1352-2752.

Membership of Boards, Committees and Working Groups

Research Degree Committee (RDC)
Glyndwr Research Ethics Committee (GREC)

Publications

2009

"Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects", Best Paper AWARD, Qualitative Market Research; An International Journal (Emerald), ISSN: 1352-2752, with A. McLean.

2008

"Guilty By Association; Image 'Spill-Over' in a Corporate Co-Branding", Conference Proceeding, EMAC International Conference on Marketing Landscapes: A Pause for Thought, University of Brighton, 27-30 May, 2008, European Marketing Academy (EMAC) Journal, Refereed, Accepted, with Rowley, J and A. Tasiyana.

“Recess as an Energizing Tool in the Corporate Athlete Hypothesis”, Accepted, Institute of Work Psychology (IWP) Annual Conference, 19th-20th June 2008, University of Sheffield UK. with J. Green.

“Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects”, submitted to Academy of Marketing (AoM), 7th-10th July 2008, Accepted, Conference Proceeding, Academy of Marketing Annual Conference,Conference Theme: Reflective Marketing in a Material World, with A. McLean.

“Application of Grounded Theory to Research Networks within which Ventura Capital Firms are Embedded”, submitted to Academy of Marketing Conference (AoM), 7th-10th July 2008, Accepted, Conference Proceeding, Academy of Marketing Annual Conference, Conference Theme: Reflective Marketing in a Material World, with A. Mclean.

Contemporary Research Methods for Management, Cambridge, International Academic Press, In-Print, September.

“A Paper on the Motivation and Integration of European Migrant Workers”, presented at 8th EURAM (European Academy of Management) International Conference, Refereed, Conference Proceeding, Ljubljana & Bled, Slovenia, Track: “Relational Perspective on Cultural Context and Diversity Management for Multinational Group Work Effectiveness”, with G. Jackson (PhD Student).

2007

“Measuring the Contribution of the Disabled towards regional GDP in North Wales; A National Income Accounting Analysis”, Conference Proceedings, Working Paper, Presented to the Welsh Economic Colloquium (WEC), University of Wales, Swansea, Powys, 16-18 April.

“Corporate Branding; Towards Conceptual Framework”, Conference Proceeding, Working Paper, with A. Tasiyana, Presented to the International Conference in Brand Management, Birmingham Business School, University of Birmingham, 24-25 April.

“Marketing a Dance Centre; A Non-Parametric Analysis”, Services Marketing Quarterly, with Z. Pankova, ISSN: 1533-2969.
A Probit Analysis of the Demand for Training of the Construction Industry in North Wales, Working Paper, under Knowledge Exploitation Fund Project, KEF 012/LR/335, £ 7,380, July 2007 to April 2008.

2006

“The Application of a Marketing Mix Strategy within the Sport Arena; A Multivariate Factor Analysis”, Conference Proceeding, Sports and Exercise Science (SES) 3rd Research Conference, 20th February.

“The Distributed Lag Impacts of Advertising Blunders on the Company’s Sales Performance”, Research in Advertising, Vol. 3 No. 4, ISBN No. 0946881405.

“Marketing Psychometric Products Using An Incremental Approach”, Journal of Psychometrika, Vol. Jan, ISBN: 0-946-881-413.
“The Influence of Religiosity on Buying Behaviour among Ethnic Muslims; An Exploratory Study, Journal of Ethnic Marketing, with A. Tasiyana,Vol. January, ISBN: 0946881375.

”Implementing e-Government in the UK, Research in Internet Communication, with C. Rowland, Vol. October, ISBN: 0946881367.

“The Absorption Approach to the Balance of Payments (AABP)”, Research in Development Economics, Vol. February, ISBN: 0946881383.

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"The university has recently been given degree-awarding powers but we don’t have research degree awarding powers, the diploma for PhD students is from the University of Wales so we’re trying to strengthen our research,” he says. "My responsibility within the Management subject area is trying to achieve that, overseeing the transition from teaching to research. We have to submit a Research Excellence Framework which details the research profiles of individual staff and send it for ranking. "We want to achieve this by the end of 2012. There’s a lot of good research going on but we’re still growing and developing. "We want to encourage students to apply for a PhD in any areas of business from marketing to finance." Ben’s own research concerns the application of business modelling and finance. He looks after 10 PhD students and says applications to study PhDs within the department are on the increase. Further information At present, Ben is completing the School’s research projects which focus on: The areas of “Construction Management and Economics” under the Knowledge Exploitation Fund Technology Transfer Networks (KEF-TTN) with Cardiff University, funded by Welsh Assembly Government (WAG) and DTI (Department for Trade and Industry) “The Contribution of the Charitable Sector Towards Regional GDP; National Income Accounting Analysis”, funded earlier by European Fund. The initial findings of the research were presented earlier at The International Conference of Welsh Economics Colloquium (WEC), Swansea University. He is currently working with the Centre for Sustainable Enterprise (CESER), the Centre for Disability Studies (CfDS) and the Centre for Pedagogical Research & Scholarship (CPRS). He is also an active member of Research Degree Committee (RDC) and Glyndwr Research Ethics Committee (GREC). Ben obtained his first, second and postgraduate degrees from Texas and Wichita, USA. He then undertook a higher research degree and obtained a PhD from Loughborough and a PGCE from Wales. Before joining Glyndŵr University, he undertook a post-doctoral research fellowship at the University of Oxford and the University of Westminster. He has published several textbooks and research journals in the areas of research methods, marketing and finance in some prominent academic journals such as Marketing Intelligence and Planning, Journal of Management Decision, Financial Research, British Academy of Management Journal and others. Apart from the intra curricula activities, Dr Binsardi is a referee of the Journal of Multicultural Market Research, Finance Quarterly and National Lottery Charity Board. Ben is a member of learned societies such as the Chartered Institute of Marketing (CIM), a Fellow Member of Learned Society of Economists (FLSE) and a Fellow Member of Learned Society of Higher Education Academy (HEA). His recent research on "Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects” was awarded the Best Paper award by the prestigious Academy of Marketing (AOM). The longer version of the paper will appear in Qualitative Market Research; An International Journal (Emerald), ISSN: 1352-2752. Membership of Boards, Committees and Working Groups Research Degree Committee (RDC) Glyndwr Research Ethics Committee (GREC) Publications 2009 "Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects", Best Paper AWARD, Qualitative Market Research; An International Journal (Emerald), ISSN: 1352-2752, with A. McLean. 2008 "Guilty By Association; Image 'Spill-Over' in a Corporate Co-Branding", Conference Proceeding, EMAC International Conference on Marketing Landscapes: A Pause for Thought, University of Brighton, 27-30 May, 2008, European Marketing Academy (EMAC) Journal, Refereed, Accepted, with Rowley, J and A. Tasiyana. “Recess as an Energizing Tool in the Corporate Athlete Hypothesis”, Accepted, Institute of Work Psychology (IWP) Annual Conference, 19th-20th June 2008, University of Sheffield UK. with J. Green. “Theoretical Sampling in Grounded Theory; Methodological and Pedagogical Aspects”, submitted to Academy of Marketing (AoM), 7th-10th July 2008, Accepted, Conference Proceeding, Academy of Marketing Annual Conference,Conference Theme: Reflective Marketing in a Material World, with A. McLean. “Application of Grounded Theory to Research Networks within which Ventura Capital Firms are Embedded”, submitted to Academy of Marketing Conference (AoM), 7th-10th July 2008, Accepted, Conference Proceeding, Academy of Marketing Annual Conference, Conference Theme: Reflective Marketing in a Material World, with A. Mclean. Contemporary Research Methods for Management, Cambridge, International Academic Press, In-Print, September. “A Paper on the Motivation and Integration of European Migrant Workers”, presented at 8th EURAM (European Academy of Management) International Conference, Refereed, Conference Proceeding, Ljubljana & Bled, Slovenia, Track: “Relational Perspective on Cultural Context and Diversity Management for Multinational Group Work Effectiveness”, with G. Jackson (PhD Student). 2007 “Measuring the Contribution of the Disabled towards regional GDP in North Wales; A National Income Accounting Analysis”, Conference Proceedings, Working Paper, Presented to the Welsh Economic Colloquium (WEC), University of Wales, Swansea, Powys, 16-18 April. “Corporate Branding; Towards Conceptual Framework”, Conference Proceeding, Working Paper, with A. Tasiyana, Presented to the International Conference in Brand Management, Birmingham Business School, University of Birmingham, 24-25 April. “Marketing a Dance Centre; A Non-Parametric Analysis”, Services Marketing Quarterly, with Z. Pankova, ISSN: 1533-2969. A Probit Analysis of the Demand for Training of the Construction Industry in North Wales, Working Paper, under Knowledge Exploitation Fund Project, KEF 012/LR/335, £ 7,380, July 2007 to April 2008. 2006 “The Application of a Marketing Mix Strategy within the Sport Arena; A Multivariate Factor Analysis”, Conference Proceeding, Sports and Exercise Science (SES) 3rd Research Conference, 20th February. “The Distributed Lag Impacts of Advertising Blunders on the Company’s Sales Performance”, Research in Advertising, Vol. 3 No. 4, ISBN No. 0946881405. “Marketing Psychometric Products Using An Incremental Approach”, Journal of Psychometrika, Vol. Jan, ISBN: 0-946-881-413. “The Influence of Religiosity on Buying Behaviour among Ethnic Muslims; An Exploratory Study, Journal of Ethnic Marketing, with A. Tasiyana,Vol. January, ISBN: 0946881375. ”Implementing e-Government in the UK, Research in Internet Communication, with C. Rowland, Vol. October, ISBN: 0946881367. “The Absorption Approach to the Balance of Payments (AABP)”, Research in Development Economics, Vol. February, ISBN: 0946881383.	University Institutes Art and Design Management Undergraduate courses Postgraduate courses Professional courses Staff profiles Ben Binsardi Christopher Burgess Leslie Davies Jan Green Mike Green Brian Jones Sandra King Stephanie Littler Bethan Lloyd Jones John Mortimer Raye Ng Neil Pritchard Jeff Pugh Bidit Dey PhD research profiles Research and consultancy Student support Employability Student stories European and international students External partnerships Useful links Seminars and conferences Centre for Entrepreneurial Learning Request a prospectus Computing Humanities Science and Technology
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